This Autumn, The House of Creed introduces the masterfully crafted Viking, a valiant men’s fragrance that bottles the fearless spirit of boundless exploration for the modern man who goes against the grain. Viking was inspired by the incredibly crafted longships, a centrepiece of the Viking Age and one of the greatest design feats of the ninth century. A symbol of voyage and undeniable perseverance, longships were carefully designed for the skilled seaman who embodied unbridled determination to conquer.
Viking is the brand’s first major men’s scent since the introduction of the cult best-selling Aventus in 2010. Olivier Creed, Sixth Generation Master Perfumer for The House of Creed shares “I wanted to create a totally new men’s fragrance that would capture a different spirit than our Aventus, which stands for success and power. Being on the sea is my passion. I’ve always been fascinated by the architecture of longships and the people who sailed them. I was inspired by the unwavering commitment to discovering new territory, both physically and metaphorically.”
Bold, fearless and determined, the Viking man lives life full of purpose and never settles. He pushes himself to be fearless in all aspects of his journey with the grit and vigour to break boundaries – all in pursuit of the challenge and his thirst for discovery.