Buying fragrance for your partner or loved one can be a daunting experience. Perfume is very personal to every individual so the concept of choosing for someone else may feel rather presumptuous and overwhelming, especially with such a vast variety of scents.
However, whilst fragrance can be challenging to get right for someone else, it is well worth the extra effort. Wearing perfume is an incredibly personal experience that the wearer needs to enjoy, but it is also extremely intimate on the senses of those in close proximity, with many people finding themselves wearing perfume for others to enjoy – especially their partner. This reason makes fragrance the perfect meaningful gift that can be truly enjoyed together.
But how do you approach buying a fragrance for someone else as a gift? Whether you are buying for your husband or wife, boyfriend or girlfriend, a family member or long-time friend, we’ve put together a guide on how to best avoid disappointment, whatever the occasion.